D Drive.
Infos
Client: BMW Agency: FCB Inferno Role: Art Director Copywriter: Gerard Roda CD: Al Young
Description
Film
Press
Why dogs couldn’t also enjoy the thrill of the drive? On April 1st, we introduced the BMW dDrive, the first dog basket equipped with a Twin Power Turbo Fan, so our canine friends could finally get that windswept feeling from the comfort of their homes.
M5 with xDrive.
Infos
Client: BMW Agency: FCB Inferno Role: Art Director Copywriter: Gerard Roda CD: Al Young
Description
Film
For the launch of the new BMW M5, we told Black Rebel Motorcycle Club that their track was perfect for our film. They agreed. G&V 1 Music Library 0. Kudos to Gerard for being the musichead he thinks he is.
AUC.
Infos
Client: BMW Agency: FCB Inferno Role: Art Director Copywriter: Gerard Roda CD: Al Young
Description
Social Film
How to sell cars, especially used ones, when you’re told you can’t show them on the road? Get them all in a giant studio and create movement while they remain statics. Basically a stop motion.